# MMS channel properties There are MMS channel-specific properties that can be used when making calls to the Conversation API. These properties can be listed under `channel_properties` in the message request. The relevant MMS channel properties are detailed in the table below: | Property name | Property value | | --- | --- | | `MMS_SENDER` | Required on MMS channel, specifies the shortcode or longnumber to use as the sender. | | `MMS_STRICT_VALIDATION` | Whether or not you want the media included in your message to be checked against [Sinch MMS channel best practices](https://developers.sinch.com/docs/mms-bestpractices). If set to true, your message will be rejected if it doesn't conform to the listed recommendations, otherwise no validation will be performed. The default is false. |